Bryce Colvin

Grerat Person to work with and very knowledgeable!

— Brian S. , June 21, 2026

Bryce is the guy. Straight shooter, will sell you what you want — but he’s in it to make sure you’re doing you, not what he thinks you should do. Has done wonders for friends of mine and for me. My most recent car purchase was through Bryce and I love my car & my car salesman. Big recommend.

— Faye C. , June 3, 2026

Bryce is our favorite person at Serra! He goes above and beyond for a great shopping experience. Always upbeat and psitive. He found us a solution to our auto issue that was remarkable. Thank you Bryce!

— Donald A. , June 2, 2026

Bryce made the experience so simple. I had the car picked and out the door within hours. It was an overall enjoyable experience.

— Sarah N. , May 25, 2026

Same as always! He is wonderful to work with. He makes things super easy and from start to finish, the transaction is super fast.

— James H. , May 15, 2026

Very efficient in getting this done quickly in purchasing a jeep renegade. Thanks Bryce!

— Paul R. , May 11, 2026

Bryce made our experience incredibly easy and stress-free. He was patient, never pushy, and took the time to walk us through multiple vehicles and test drive options until we felt confident. His calm and considerate approach really stood out. We ended up getting a Chevy Traverse the same day, and it was largely because of how comfortable he made the process. Bryce is the reason we will return to Serra of Traverse City for our next vehicle purchase. Highly recommend working with him!

— Amber K. , March 31, 2026

Very pleasant, answered all my questions, even if I tested him after hours.

— Charles B. , March 25, 2026

Wonderful

— Robert V. , March 8, 2026

Bryce's smile is honest. He really enjoys his customers as people. He has the respect of his team, so the purchase experience is actually friendly.

— John D. , February 7, 2026