About Jerry
Welcome to Serra Traverse City! When you want great service that you can trust, look no further than our dealership. My career in the retail automotive field began 40 years ago and I was fortunate enough to join the Serra organization in 2010. It feels great to be a part of a company that shares many of my values and beliefs, such as doing everything possible to make a difference in the lives of our customers, our associates and members of our community. In my spare time, I love to golf, go skiing, kayaking, and work on landscaping projects. Spending quality time with my family and friends is always top priority. My wife, Liz, and I have been married for the past 43 years and we are the proud parents of two amazing daughters and one wonderful son-in-law. The stars of our family are our granddaughter and grandson – they are the cutest overachievers! Here at Serra, we work hard to please every guest who walks through our dealership doors. We look forward to meeting you soon and exceeding your expectations!