About Joel
My career in the auto industry began 15 years ago, and I joined the Serra family in March 2016. Love that Serra has “Market Based Pricing,” and that each of our guests gets a great deal, regardless of their knowledge of the car business. Customers enjoy working with me because of my kindness, sincere attitude, honesty, and prompt follow-up service. I truly love helping people find the perfect vehicle to suit their needs. I attended Ferris State University and earned a bachelor degree. Love to spend quality time with my wife and our children. I also enjoy classic car restoration.
Customer rating
4.9 / 5 based on 772 ratings (518 written reviews)
Recent reviews
Excellent! I told him what I wanted and he got it. He was straight forward no stretching the truth or lying. This is my second car I bought from Serra and I requested him because he did right by me then too. He is the first car salesman that didn’t lie or try to pressure me into buying. I will ask for him again if I live long enough to buy another car
— Robert M. ,
Joel is great! I highly recommend him.
— Kurt B. ,
Great job
— Karen S. ,
Outstanding
— Todd G. ,
Our experience with Joel was great. He was informative, friendly and funny. We really enjoyed having him help us. He is a real asset ro Serra Subaru!
— Molly F. ,
Joel was very knowledgable and helpful picking out a car. It felt like he genuinely cared that I bought the right car for me.
— Zoe S. ,
Joel answered my many questions; gave me the concise numbers for the lease vs purchase of the vehicle. Offered to assist with any future questions about my Subaru Forrester.
— Christine E. ,
Very helpful and I had a sense that he cared. He listened to me and answered all my questions promptly.. No complaints.
— Diane H. ,
Professional. The purchase went smoothly. Joel provided lots of helpful explanation about all the features on the car. Seeing the big bow on the car when we picked it up - was a special touch. Thanks.
— Carolyn T. ,
So great!!!
— Julie H. ,
Specialties
- OUTBACK
- FORESTER
- CROSSTREK
- ASCENT
- IMPREZA